What is It?
Retention reports allow you to view the number or percentage of users who return to your service or to your website within a certain time.
How to create them?
In order to build a Retention report, you should go to the Analytics section and select the Retention section.
On the opened page, click Create retention report to create a new report.
You can give the report the name by clicking an upper field.
In order to set an event for tracking users, you need to click Select event and select which actions you want to monitor.
If necessary, you can add a filter. To do this, click Add filter and select the desired parameters.
Note: you can learn more how filters work in the Filters lesson.
Click Create report to complete the retention report creation.
For the convenience of viewing the report, you can set the time period, the values of the users' data, and also select the type of graph.
To edit the report, you need to click on the button with three dots. You can also Duplicate and Delete the report.
Quick access to reports is available in the main Analytics section, for this you need to go to the Overview section.
To go to all reports, click All reports.